Work experience: 1–3 years
Employment: Full-time
Work schedule: 5/2
Working hours: 8 hours
Working type: Remote

We are currently looking for a Media Buyer with strong expertise in TikTok Ads. The position is open at the Middle/Senior level.

You will be responsible for:

• setting up, launching, optimizing and scaling TikTok advertising campaigns to achieve target KPIs (ROAS, CPA, ROI);
• managing and optimizing advertising campaigns based on performance metrics;
• analyzing traffic quality, conversion rates, CPA, ROAS and other key performance indicators;
• testing and searching for new combinations of GEOs, audiences, offers, creatives and landing pages;
• developing and testing new hypotheses to improve campaign performance;
• working with TikTok Pixel, Events API and conversion tracking;
• working with TikTok Ads Manager and analyzing campaign performance;
• creative testing: identifying winning concepts, hooks, formats and angles for TikTok;
• preparing technical requirements for designers and video/UGC creators;
• analyzing creatives and providing detailed feedback to the creative team;
• regularly monitoring competitors and trends using spy services;
• scaling profitable campaigns and identifying opportunities for further growth;
• preparing daily performance reports and analyzing campaign results.

What we’re looking for:

• 1+ year of experience as a Media Buyer with TikTok Ads;
• proven experience in launching, optimizing and scaling TikTok advertising campaigns;
• experience working with Tier-1 GEOs;
• experience managing advertising budgets of $2,000+ per day;
• experience creating and working with your own tracking links;
• solid understanding of TikTok advertising metrics and campaign optimization;
• experience working with TikTok Pixel / Events API and conversion tracking;
• experience testing and scaling different creative concepts and formats;
• experience setting tasks for designers, video creators and the creative team, as well as providing constructive feedback;
• experience working with UGC-style creatives will be a strong advantage;
• experience in the product niche will be a big plus;
• willingness to complete a test task;
• strong analytical skills and a data-driven approach;
• ability to work independently, test hypotheses and make decisions based on results;
• proactive approach and desire to continuously learn and test new strategies.

What you’ll get:

• unlimited budgets and caps — no test caps and no need to search for offers;
• a large pool of proprietary products in Tier-1 GEOs with strong conversion rates;
• paid vacations, sick leave and 3 additional days off per year;
• fully remote work, with the option to work from one of our offices;
• flexible start time;
• competitive and stable salary;
• challenging, interesting and diverse projects;
• opportunities for career growth;
• professional development opportunities — training, conferences, educational resources and experienced professional teams;
• friendly and supportive working environment;
• corporate and sports events at least twice a year;
• sports compensation up to $150 per quarter;
• 50% corporate discount on English lessons;
• 50% compensation for sessions with a psychologist;
• company gifts for birthdays, weddings and the birth of children.